At the Water’s Edge Adventures
A website to generate more direct bookings.
An adventure kayak tour company based on Vancouver Island that offers authentic multi-day experiences on the water. Their expertly-planned tours take all the hassle out of trip planning, allowing guests to fully immerse themselves in the breathtaking scenery and Canadian wildlife, including bears, birds, orcas, and sea lions.
To get more people out on the water by creating a strong brand identity and building a website with an easy-to-use booking system.
By highlighting the word “adventures” and featuring the local mountain as a backdrop, along with a lone kayaker to evoke wanderlust, the logo captures the spirit of the company’s mission. This visually-stunning logo sets the tone for all subsequent branding efforts.
The website uses large, captivating images to showcase the beauty of the destination, while a sunset color scheme conveys a sense of natural tranquility and family-friendly atmosphere. A smooth, intuitive user experience, combined with frequent calls-to-action, ensures guests can easily navigate to the booking portal in just three clicks
Our main objective was to generate more direct bookings, and this site was designed with that goal in mind. By clearly showcasing each tour and highlighting the unique experiences that guests can expect, we make it easy for visitors to make a purchasing decision. The site features ample calls-to-action and an effortless booking system streamlines the check-out process. Ultimately, our focus on user experience and conversion optimisation helps to drive more bookings and increase revenue.
Kate is an absolute delight to work with. Last year, she did up a branding package for my start-up clothing line - not only did she provide exactly what I was after, but made the journey incredibly smooth along the way. She listens to what her customers' visions are while also having an exceptional eye for beauty herself. Looking forward to working with her again soon!
I highly recommend Kate Smith and Rove Creative! Full marks for quick turn around, ability to interpret brief and as a bonus - so easy to deal with.
Wonderful service and communication, Kate is a genius at personalised creativity and understanding! I highly recommend!
Where to start…Kate was absolutely incredible to work with, listening to all of our ideas and working with us to develop the perfect website. After tossing up what to do to maximise our bookings directly through our website we came across Rove Creative and starting chatting with Kate. She was easy to talk to, kept all communication fun and was attentive to all of our requests. By the time she had finished working her magic we were left with an awesome final product we were 100% on. We are stoked with how everything looks and feel confident that it portrays our branding perfectly. A huge Thank you to Kate. We will most definitely be using her services in the future and recommending her to absolutely everyone!
I've worked with Kate at Rove Creative for a few years now. Where I've worked she's been instrumental in some of the brands that I created. I recommend her to my team and I'm extremely happy of the work she's done. Always with a smile, she proved time and time again an asset for our design challenges. Highly recommended.
WOW what service, I went to have our Burst Control logo created with Rove Creative and I never expected to get the full Rolls-Royce deluxe service. I am lost for words, apart from going above and beyond for their clients to make sure they leave with a smile on their face, I highly recommend their services you will not regret it and the stress factor is removed. The creativity is unbelievable, concepts and things that you'd never thought of they will stumble upon for you in such a professional manner. Going above and beyond is understatement highly recommend this service.
I highly recommend Kate: I have been delighted with her services in graphic design, logo creation and website development for my fitness business. Professional and timely, she definitely exceeded all my expectations.
Dear Kate, thank you for all you hard work with designing the brand packaging for my shop, Timber & Thyme. I really appreciate your time and expertise. Your ideas and communication are second to none. You are a joy to work with.